Kalaksh - Timepieces for the Colourful Sheep

Kalaksh is an independent watch brand blending art, storytelling, and timekeeping. The vision was to create a whimsical yet premium identity with collectible packaging.

I developed the brand identity and logo, bringing in subtle eccentricity that feels both refined and playful. Alongside the brand, I designed and set up their Shopify CMS website, ensuring a seamless shopping experience and a flexible backend for product updates.

Packaging was designed as a tactile experience, watches are presented like cherished objects inside diary-like boxes, complete with inserts inspired by library cards and vintage stationery.

Deliverables: Brand identity, logo, Shopify website, packaging design, CMS setup.